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From 77D to 800D, Canon extends DSLR journey

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Canon has introduced two new DSLR cameras to the EOS family: the EOS 77D and EOS 800D. The former being aimed at the up-and-coming DSLR photographer while the latter being for the professional.

The EOS 77D offers high-end performance and full control and is ideal for those looking to upgrade their kit and refine their skills, while the EOS 800D is great way to start the DSLR journey.

Alongside the cameras, Canon has introduced the EF-S 18-55mm f/4-5.6 IS STM – the smallest non-retractable DSLR kit lens of its focal range – as well as the Remote Controller BR-E1, designed for remote capture with no line of sight up to 5m away.

Canon provided the following information:

With the same sensor technology found in the iconic EOS 80D and Canon’s latest processor – DIGIC 7 – both cameras capture scenes in impressive quality, with richer detail, while being fast enough to ensure a crystal clear image. Boasting the world’s fastest auto focus using Live View mode at an astonishing 0.03 seconds, the cameras deliver pin-sharp precision, and with the ability to shoot at six frames a second fast moving subjects are captured with ease.

For low light shots from sunrise to sunset, the cameras let you shoot up to ISO 25,600 – extendable to 51,200 – and capture every scene without struggle. For some shots, detail is everything, and with 45 cross-type AF points the cameras focus quickly, track moving objects accurately, and capturing razor sharp images. Both cameras also include

7560-pixel RGB+IR metering to detect fine details such as skin tone and offer accurate exposure.

Take a bite out of Hollywood

You can capture an exceptional level of detail and smooth motion in movies as well as stills, catching fast moving subjects in Full HD 60p and HDR Movie Shooting. Whether it’s safari, sport or sunny scenes on the beach, Dual Pixel CMOS AF tracks subjects as they move, focusing smoothly for professional-looking results. For shooting movies on the go 5-axis digital image stabilizer irons out camera movements when shooting hand-held movies.

To help make the camera your own, the EOS 77D is offers full control, with dual control wheels to adjust settings like aperture and shutter speed, and top panel LCD to help you see every setting. For less seasoned photographers, the EOS 800D’s guided interface teaches you how camera settings work as you shoot, transforming your photography and helping you grow in skill.

Shoot, connect, share

NFC and Wi-Fi lets you simply share images and movies to compatible smart devices or a Canon Connect Station before editing and sharing with the world. For a constant connection, Bluetooth® lets you turn on and browse photos without having to take the camera from your bag, or operate it remotely via a smart device or the new Remote Controller BR-E1.

Extend your photography range

The new EF-S 18-55mm f/4-5.6 IS STM kit lens is an ideal lens to get started with and complements an all-rounder DSLR with the capability to shoot a wide range of pictures, from landscape to portraits. The smallesti in its class, the lens is packed with a 4-stop Image Stabilizer for steady low-light or full zoom shots, 7 blade circular aperture for pleasing background blur in portraits. For video scenes Servo AF with near-silent STM is perfect for focusing without distracting noise.

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As selfie cameras rise, so must selfie etiquette

Selfies were once a sign of narcissism or self-obsession. Now they are the new normal, writes ARTHUR GOLDSTUCK.

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You can blame Oxford Dictionaries for making the “selfie” respectable. After all, being named Word of the Year, as it was in 2013, does tend to soften some of the self-consciousness in this most self-conscious of actions.

Once seen as a symbol of narcissism and self-obsession, it is now the new normal, to the extent that most smartphones are sold on the basis of the front camera. Or, as that feature is now almost universally named by manufacturers, the “selfie camera”.

I was one of the hold-outs, having a near-allergy to the selfie. I still resist, but succumb more often than I would like. The reason for continued resistance is that it remains a big leap from the word becoming respectable to the action itself shedding its narcissistic image. 

For most, it’s already happened, and for that you can blame Ellen DeGeneres. She  choreographed the most famous group selfie yet at the 2014 Oscars, when she roped a bunch of actors into a group selfie, using the then-new Samsung Galaxy S5 smartphone. Her tweet of the photo became what was then the most retweeted posting ever on Twitter, and was estimated to have been worth a million dollars in marketing value to Samsung.

Ironically, it was Samsung’s up-and-coming challenger, Huawei, that came up with a new word for this type of selfie: the “groufie”. Thanks to an 8 Megapixel front camera on the new Huawei Ascend P7 camera that year which took the highest quality selfies – and groufies – possible on a smartphone at the time.

It didn’t end there, and selfies and groufies have morphed into variations like selfscapes (selfie in a landscape), skyfies (selfies from the air, using remote controlled devices) and jerkies (selfies to make an idiot out of yourself). I invented all of those on the fly, so it’s easy to imagine a new word emerging for every type of selfie.

Continue reading about selfie improvements through the years.

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Mickey’s 90th for SA

Disney Africa announced the local launch of the Mickey the True Original campaign, joining the global festivities honouring 9 decades of Mickey Mouse, his heritage, personality and status as a pop-culture icon.

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As 18 November 2018 marks 90 years since his first appearance in Steamboat Willie in November 1928, a series of world-wide celebrations will be taking place this year and South Africa is no different.

The campaign will come to life with engaging content and events that embrace Mickey’s impact on the past, present and future. The local festivities kick off in earnest this month, leading up to Mickey’s 90th anniversary on 18 November 2018 and beyond:

  • An exclusive local design project where ten highly talented South African artists will apply their own inspiration and artistic interpretation on 6-foot Mickey Mouse statues.
  • Once revealed to the public, the statues will form part of the Mickey the True Original South African Exhibition, inspired by Mickey’s status as a ‘true original’ and his global impact on popular culture. The exhibition will travel to 3 cities and delight fans and families alike as they journey with Mickey over the years. Featuring 4 sections highlighting Mickey’s innovation, his evolution, influence on fashion and also pop culture, the exhibition is in collaboration with Samsung and Edgars, and will visit:

o   Sandton City, Centre Court: 28 September – 14 October

o   Gateway Theatre of Shopping, Expo Explore Court: 19 October – 11 November

o   Canal Walk Shopping Centre. Centre Court: 16 November – 26 November

  • Samsung continues their collaboration with Disney as they honour Mickey’s 90th anniversary nationally at all Samsung and Edgars Stores. Entitled Unlocking the Imagination, fans are encouraged to visit these stores, take a selfie with a giant Mickey plush toy using their Samsung Galaxy Note9 and stand a chance to win not only a giant Mickey plush, but also an international family trip. Visit www.Samsung.com for more information
  • Mickey’s 90th Spectacular, a two-hour prime-time special, will be screened on M-Net 101 later this year. The elegant affair will feature star-studded musical performances, moving tributes and never-before-seen short films. Superstars from music, film and television will join the birthday fun for the internationally beloved character.
  • In addition, look out for special programming on Mickey’s birthday (18 November) across Disney Channel (DStv, Channel 303), Disney XD (DStv, Channel 304) and Disney Junior (DStv, Channel 309).
  • In retailers, Edgars will be stocking a complete collection of trendy fashion, accessories and footwear for the whole family, inspired entirely by Mickey Mouse.
  • Mickey will be the central theme of an in-store campaign nationwide this November and December, with brand new products, apparel, toys, as well as titles from Disney Publishing Worldwide, including books, arts & crafts and comics
  • Discovery Vitality and Disney are celebrating healthy, happy families this festive season by offering helpful and exciting tips and tricks on how to eat nutritious, yet delicious, foods, all inspired by Mickey. There’s also a trip to Disneyland Paris up for grabs. Log on to www.discovery.co.za/vitality for information.
  • And much more – check the press for updates

“Binding generations together more than any other animated character, Mickey Mouse is the “True Original” who reminds people of all ages of the benefits of laughter, optimism and hope,” says Christine Service, Senior Vice President and Country Manager of The Walt Disney Company Africa. “With his universal appeal and ability to emotionally connect with generations all over the world, no other character quite occupies a similar space in the hearts and minds of a global fan base and we are thrilled to be sharing these local festivities.”

Mickey’s birthday is celebrated in honour of the release of his first theatrical film, Steamboat Willie, on 18th November 1928, at the Colony Theatre in New York City. Since then, he has starred in more than 100 cartoons and can currently be seen on Disney Channel (DStv, Channel 303) in the Mickey Mouse cartoon series and on Disney Junior (DStv, Channel 309) in Mickey and the Roadster Racers.

South African fans are encouraged to share their Mickey Mouse moments on social media using the hashtag#Mickey90Africa.

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