In an era driven and dominated by technology, PIERRE AUREL, Strategic Project Manager at e4, believes we are not leveraging the potential of technology to address the many education issues we face.
South Africa’s ongoing education crisis, specifically access to schooling and learning material has been well publicised. Government has responded with subsidy offers, but simply providing financial aid does not solve the crisis that South Africa faces. Compounding the issue is the fact that universities are at capacity, with no new plans to build more facilities. This is not a scalable solution and South Africa is limiting itself to brick and mortar – as the rest of the world enters the fourth industrial revolution.
In an era driven and dominated by technology, we are not leveraging the potential of technology to address these issues. Digital content solves not only an access issue but will also power new content that can future-proof our people, while enabling them to succeed.
Digital education is vital to the country’s future, we cannot succeed by clinging to an outdated and broken educational system. It’s time to adapt and rethink how we share knowledge, learn and teach in the digital era. Technology is almost inseparable from our daily lives, it has changed the world and will continue to evolve. However, the critical skills needed now and well into the future are not being developed and taught, leaving the youth with a challenging and questionable future.
The World Economic Forum reports that by 2020 there will be more than 1,5 million new digital jobs globally. In a world characterised by technologies that blur the lines between digital, physical and biological, education needs to evolve rapidly to meet the demands for a new type of knowledge worker. We need a stronger plan to prepare the youth for the digital economy and to play productive roles within the digital revolution.
There is already a great choice of digital learning platforms, and better use of these could effectively prepare the future generation. The World Bank says that supporting access to education is one of the most certain ways to end poverty. Platforms such as Udemy, Khan Academy and LinkedIn Learning already provide excellent opportunities to further your education. Closer to home, South African EdTech companies like GetSmarter, Obami and Suits & Sneakers University are working to provide modern course content. South Africa needs to look at more collaborative content initiatives and broader access to technology and free Internet access.
Given the scale of South Africa’s education challenge, embracing a digital mindset and collaborating with strategic partners to address access and content, education could dramatically improve, the possibilities are endless as technology has made learning even more possible. In a country that cannot build new universities to scale with population growth, alternative education formats need to become the default option, with short courses, certifications and online training becoming more common place. Industry recognition of these alternative education options is also important as not every student will want, or be able to, complete a traditional four-year degree.
What the fourth industrial revolution has to offer is infinite. Students are no longer restricted to desks, textbooks and school programmes. The future student has access to countless videos, podcasts, learning models, apps and digital communities – all this is possible with access to the Internet and more so if the content is affordable.
The future of education is technology-driven. Digital teaching and learning platforms will play a critical role in making education not only a success, but more widespread and effective. Government should start collaborating with EdTech companies from the private sector to equip our nation with critical skills.
As selfie cameras rise, so must selfie etiquette
Selfies were once a sign of narcissism or self-obsession. Now they are the new normal, writes ARTHUR GOLDSTUCK.
You can blame Oxford Dictionaries for making the “selfie” respectable. After all, being named Word of the Year, as it was in 2013, does tend to soften some of the self-consciousness in this most self-conscious of actions.
Once seen as a symbol of narcissism and self-obsession, it is now the new normal, to the extent that most smartphones are sold on the basis of the front camera. Or, as that feature is now almost universally named by manufacturers, the “selfie camera”.
I was one of the hold-outs, having a near-allergy to the selfie. I still resist, but succumb more often than I would like. The reason for continued resistance is that it remains a big leap from the word becoming respectable to the action itself shedding its narcissistic image.
For most, it’s already happened, and for that you can blame Ellen DeGeneres. She choreographed the most famous group selfie yet at the 2014 Oscars, when she roped a bunch of actors into a group selfie, using the then-new Samsung Galaxy S5 smartphone. Her tweet of the photo became what was then the most retweeted posting ever on Twitter, and was estimated to have been worth a million dollars in marketing value to Samsung.
Ironically, it was Samsung’s up-and-coming challenger, Huawei, that came up with a new word for this type of selfie: the “groufie”. Thanks to an 8 Megapixel front camera on the new Huawei Ascend P7 camera that year which took the highest quality selfies – and groufies – possible on a smartphone at the time.
It didn’t end there, and selfies and groufies have morphed into variations like selfscapes (selfie in a landscape), skyfies (selfies from the air, using remote controlled devices) and jerkies (selfies to make an idiot out of yourself). I invented all of those on the fly, so it’s easy to imagine a new word emerging for every type of selfie.
Continue reading about selfie improvements through the years.
Mickey’s 90th for SA
Disney Africa announced the local launch of the Mickey the True Original campaign, joining the global festivities honouring 9 decades of Mickey Mouse, his heritage, personality and status as a pop-culture icon.
As 18 November 2018 marks 90 years since his first appearance in Steamboat Willie in November 1928, a series of world-wide celebrations will be taking place this year and South Africa is no different.
The campaign will come to life with engaging content and events that embrace Mickey’s impact on the past, present and future. The local festivities kick off in earnest this month, leading up to Mickey’s 90th anniversary on 18 November 2018 and beyond:
- An exclusive local design project where ten highly talented South African artists will apply their own inspiration and artistic interpretation on 6-foot Mickey Mouse statues.
- Once revealed to the public, the statues will form part of the Mickey the True Original South African Exhibition, inspired by Mickey’s status as a ‘true original’ and his global impact on popular culture. The exhibition will travel to 3 cities and delight fans and families alike as they journey with Mickey over the years. Featuring 4 sections highlighting Mickey’s innovation, his evolution, influence on fashion and also pop culture, the exhibition is in collaboration with Samsung and Edgars, and will visit:
o Sandton City, Centre Court: 28 September – 14 October
o Gateway Theatre of Shopping, Expo Explore Court: 19 October – 11 November
o Canal Walk Shopping Centre. Centre Court: 16 November – 26 November
- Samsung continues their collaboration with Disney as they honour Mickey’s 90th anniversary nationally at all Samsung and Edgars Stores. Entitled Unlocking the Imagination, fans are encouraged to visit these stores, take a selfie with a giant Mickey plush toy using their Samsung Galaxy Note9 and stand a chance to win not only a giant Mickey plush, but also an international family trip. Visit www.Samsung.com for more information
- Mickey’s 90th Spectacular, a two-hour prime-time special, will be screened on M-Net 101 later this year. The elegant affair will feature star-studded musical performances, moving tributes and never-before-seen short films. Superstars from music, film and television will join the birthday fun for the internationally beloved character.
- In addition, look out for special programming on Mickey’s birthday (18 November) across Disney Channel (DStv, Channel 303), Disney XD (DStv, Channel 304) and Disney Junior (DStv, Channel 309).
- In retailers, Edgars will be stocking a complete collection of trendy fashion, accessories and footwear for the whole family, inspired entirely by Mickey Mouse.
- Mickey will be the central theme of an in-store campaign nationwide this November and December, with brand new products, apparel, toys, as well as titles from Disney Publishing Worldwide, including books, arts & crafts and comics
- Discovery Vitality and Disney are celebrating healthy, happy families this festive season by offering helpful and exciting tips and tricks on how to eat nutritious, yet delicious, foods, all inspired by Mickey. There’s also a trip to Disneyland Paris up for grabs. Log on to www.discovery.co.za/vitality for information.
- And much more – check the press for updates
“Binding generations together more than any other animated character, Mickey Mouse is the “True Original” who reminds people of all ages of the benefits of laughter, optimism and hope,” says Christine Service, Senior Vice President and Country Manager of The Walt Disney Company Africa. “With his universal appeal and ability to emotionally connect with generations all over the world, no other character quite occupies a similar space in the hearts and minds of a global fan base and we are thrilled to be sharing these local festivities.”
Mickey’s birthday is celebrated in honour of the release of his first theatrical film, Steamboat Willie, on 18th November 1928, at the Colony Theatre in New York City. Since then, he has starred in more than 100 cartoons and can currently be seen on Disney Channel (DStv, Channel 303) in the Mickey Mouse cartoon series and on Disney Junior (DStv, Channel 309) in Mickey and the Roadster Racers.
South African fans are encouraged to share their Mickey Mouse moments on social media using the hashtag#Mickey90Africa.