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Cloud computing 101: 5 things you need to know

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These days you can run your own business from anywhere in the world, BrightRock executive director LEOPOLD MALAN shares his top 5 cloud computing tips.

1.       It’s time to join the bandwagon

Cloud computing is not as new to South African business landscape as you might think, with an increasing number of business owners signing up for cloud based products and services. According to South African research firm World Wide Worx, there was a 10% jump in SMEs in South Africa using cloud technology between 2014 and 2015 – bringing the tally to 39%.

 

2.       It’s not just a back-up service

Many people tend to associate cloud computing with data storage and transfer services like iCloud, Google Drive and Dropbox, but it offers so much more than that. According to Ventureburn.com, South African companies utilise a range of cloud-based services, varying from email (83%), online backups (47%), online accounting (37%), project management (27%), to online CRM.

 

3.       Work anywhere, anytime

We’re moving into an era where we don’t have to be office-bound to do our work, and cloud computing is instrumental to this. Consumers of cloud technology are able to access information and services as long as they have sufficient internet connectivity. Under ideal circumstances, you also don’t need a desktop or laptop computer to access the cloud – up-to-date products and services are compatible with tablets and smartphones.

 

4.       Cut down on costs

Think of Cloud Computing as the new Outsourcing. If you have limited capital or resources, cloud computing is a fantastic way to cut costs. Systems like Quickbooks, Sage One, FreshBooks, Office365 and Abukai Expenses allow owners of small businesses to do big things with their admin. The affordability of some of these systems make them particularly attractive – some solutions are offered at monthly fees in the vicinity of R200 to R300, and there even are payroll systems offering integrated solutions at as low as R22 per month, per employee. That said, you need to do your homework before signing up for a cloud-based product or service: Just like optional extras on a new car, add-ons can prove to be costly – not to mention a lack of technical expertise on both ends of the cloud-based relationship, which brings me to my last point.

 

5.       Choose carefully

The cloud is one of the safer places in a world where data disappears thanks to viruses and theft. Should any problems arise, you have the added benefit of not being responsible for fixing it – systems issues lie with the service provider. Make sure that your cloud service provider has a proven customer service track record with experienced and knowledgeable technicians on the back-end who are able to assist you on a 24/7 basis. Also be extra cautious with sensitive or valuable data. One of the ways you can ensure that your data stays extra safe, would be to opt for a hybrid system that allows you to use both your servers and the clouds as a backup. This will also allow you to suss out the reliability of the service you opted for.

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Huawei goes ultra-premium

Porsche Design and Huawei have launched the Porsche Design Huawei Mate RS in South Africa exclusive to MTN and retailing for R 26 459.

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The Porsche Design Huawei Mate RS boasts features like the world’s first dual fingerprint design, including an in-screen fingerprint sensor, the world’s first Artificial Intelligence (AI) processor and Leica triple camera with 40MP image capture.

“After the overwhelming success of the Porsche Design Huawei Mate 10 Pro in South Africa, we now bring you our latest offering, a perfect blend of innovation in a smartphone and luxury design,” said Likun Zhao, Vice President of Huawei Consumer Business Group Southern Africa. “From three-point security feature including facial recognition, rear fingerprint scanner and the new innovative in-screen fingerprint to the Leica triple camera system. it culminates in an unprecedented experience for our customers.”

The device incorporates Porsche Design’s signature design language and Huawei’s breakthrough technology.  The phone has a 6” 2K curved OLED screen and symmetrical look, minimalist feel and 8-edged 3D curved glass body.

High performance is symbolised by the naming of the smartphone: the term “RS” in the world of Porsche motorsport stands for outstanding racing performance.

Huawei provided the following information on The Porsche Design Huawei Mate RS benefits and features :

·         The world’s first dual fingerprint scanner for enhanced convenience, allowing users to wake and unlock the device simply, thanks to an in-screen fingerprint sensor. Hover to wake the device, touch to unlock it

·         The winning combination of Leica triple camera with 40MP RGB sensor technology and exceptional photography powered by Master AI. This combination puts effortless, eye-catching photography at the fingertips of those looking to immortalise their favourite moments. Combined with 5 x hybrid zoom, and the world’s first AI image stabilisation on a smartphone camera ensures photography lovers can capture the best shots with exceptional clarity in almost any situation

·         The Porsche Design Huawei Mate RS is the first Huawei handset to allow quick wireless charging, making it even easier to keep the phone topped up and ready to go and, thanks to its long lasting battery, users will easily be powered through the busiest of days

·         An ‘intelligent’ smartphone, the powerful AI processor automatically tailors the performance of the phone according to how it is used – constantly learning, understanding and anticipating needs, it is the perfect personal assistant for the pocket

·         256GB of internal storage means those constantly on the go and constantly on their phone can be worry free

·         Dual SLS (super linear system) speakers with DOLBY ATMOS enable users to have a superior experience, with the best immersive surround sound and entertainment on the go

·         Splash, water and dust resistant, which means there is no need to worry about damaging the device in the rain or accidentally dropping it in water

Jan Becker, CEO Porsche Design Group, said: “Both Porsche Design and Huawei seek to imagine and develop products that stand for precision and perfection, intelligent functionality and highly sophisticated design. Our aim was to create an outstanding device that goes one step further. We believe we have reached this goal by taking our partnership to the next level.”

Porsche Design and Huawei have worked in tandem to develop a smartphone that fuses together the two brands’ DNA, wealth of experience in design and technology, industry-leading expertise and exceptional performance. Through the use of colour in the device’s body, software themes and accessories, the new handset is accentuated with Porsche Design’s distinguished aesthetic and purist, minimalist feel.

The Porsche Design Huawei Mate RS will be available to purchase exclusively from MTN at R 26 459.

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Cross-channel chat launched

Clickatell has launched a cross-channel live chat service, Touch Go, that transforms omni-channel customer care.

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It enables live chat across a company’s website as well as social platforms (Twitter and Facebook) and mobile apps, bringing customer care and engagement into a single business platform.

“Today’s consumers expect to engage with your brand on the digital channel of their choosing,” says Deon van Heerden, Clickatell Engage CEO and Group CFO. “They want to message your business and instantly have queries resolved, find the information and services they are looking for, without the need for a voice call. Clickatell’s Touch Go makes that happen with the right level of capabilities for businesses of all sizes.”

Businesses can start using Touch Go immediately, with a free Starter option. Touch Go requires no credit card for sign-up and is fully featured with a simple setup process. It offers customisable branding, a unified chat desk business application as well as reports and analytics.

As the business scales up its digital customer care, it can opt-in for the Touch Enterprise offering. Touch Enterprise is designed for scaling up customer care efforts through advanced capabilities including AI driven virtual agents, sentiment analysis, automated workflows, enterprise integrations and in-channel mini-applications.

“Customer care has become a defining factor for sustained business success ” says Nirmal Nair, Clickatell Engage EVP Product & Marketing. “In an ever-increasing mobile native world, customers often choose to interact digitally, but they also expect to be able to reach a human immediately, should they need. Monitoring multiple channels and providing immediate action becomes challenging with siloed deployments. Touch’s unified solution allows businesses of all sizes to provide the customer delight in a simple modular approach.”

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